SERVICES

Recognising that every brand is unique, I offer flexible “à la carte” services with no long-term commitment, ensuring you get only what you need – nothing more, nothing less.

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OPTIMISATION

PROFILE AUDIT

Analysis of your Instagram or TikTok profile and recommendations for optimization.

  • Username
  • Bio
  • Link in bio
  • Profile picture
  • Story highlights – Instagram only
  • Feed cohesion – Instagram only
  • Posts

 

ORGANIC STRATEGY

Development of an organic strategy for Instagram or TikTok based on your needs and goals.

  • Definition of objectives and KPIs
  • Identification of target audience
  • Positioning
  • Content strategy for feed and stories
  • Engagement
  • Influencer marketing suggestions

 

INSTAGRAM STORY HIGHLIGHTS

Set up of your Instagram story highlights.

  • Definition of categories (up to 10 categories)
  • Creation of content and cover images
  • Publication of permanent content with UTM links
  • Setting up cover images and titles

 

MANAGEMENT

PLANNING OF SOCIAL MEDIA POSTS

Monthly planning and scheduling of your organic social media posts on Instagram, Facebook or TikTok.

  • Creation and management of the monthly editorial calendar
  • Selection of content from the photos and videos provided by you
  • Creation of feed posts
  • Creation and publication of stories
  • Planning and publishing content

Monthly package of either:
~10 posts per month (every 3 days)
~15 posts per month (every 2 days)
~30 posts per month (daily)

 

PAID ADS CAMPAIGN

Development of a tailored paid strategy and management of Ads on Meta (Instagram or Facebook) or TikTok.

  • Development of the strategy for the advertising campaign
  • Budget recommendations
  • Creation of advertising content
  • Setup of ads
  • Monitoring and optimization of ads
  • Campaign results report at the end

 

INFLUENCER MARKETING

Leveraging influencer partnerships to enhance your brand’s reach and engagement.

  • Research of relevant influencers (up to 10 profiles) based on the project and corresponding objectives
  • Contacting and coordinating with influencers
  • Media impact report at the end of the campaign

 

E-REPUTATION MANAGEMENT

Monthly monitoring of your business’s online reputation on Google, Yelp, Facebook or other industry-specific review sites.

  • Monitoring online reviews
  • Reputation repair through strategic response
  • Reporting

 

PERFORMANCE REPORT

Detailed report on your social media organic performance for Instagram, Facebook or TikTok.

  • Analysis of data and key performance indicators
  • Insights on trends, engagement, and audience behavior
  • Tailored recommendations to improve future strategies

 

CREATION

PHOTO CONTENT

Creation of photo content for social media.

  • Photography session with an iPhone or professional camera at your location (approximately 1 hour)
  • Post-production of photos
  • Delivery of approximately 15 photos

 

VIDEO CONTENT

Creation of video content for social media.

  • Video ideation and scriptwriting
  • Video shooting with an iPhone or professional camera at your location (approximately 1 hour)
  • Video post-production
  • Delivery of the final video

 

VIDEO EDITING

Editing of videos for social media.

  • Video post-production (selection of footage based on your own video clips)
  • Delivery of the final video

 

VIDEO IDEAS
Generation of video content ideas for Instagram or TikTok.
  • Video concept to highlight your services/products
  • Technical sheet with scenes to film and assemble
  • Music/audio suggestions
  • Text to add to the video

 

Looking for a tailored service or interested in my rates? Don’t hesitate to get in touch!