WHTVR. | ‘Self-love’ Launch Campaign

Project

This project consisted of producing photos and videos campaigns to showcase the brand’s new sweatshirts.

The goal was to create a minimalistic campaign revolving around the woman’s body and the idea of self-love.

Deliverables

  • Campaign photos to be used in Instagram feed posts and other marketing materials such as website, newsletters, ads and leaflets
  • Short-form campaign videos for Instagram Reels, Pinterest and ads

Aesthetic

Minimalistic, refined, poetic

Photos and videos overview

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